Fix What’s Holding You Back from Being Cited by AI

You’ve published content. You’ve tracked your AI visibility. Now you’re staring at the numbers, wondering: Why isn’t my content getting cited more?
Your content might be perfectly optimized for human readers but completely unreadable to AI algorithms. Or technically right but missing the credibility signals AI platforms look for.
Either way, you know something’s wrong. You just don’t know what or where.
Our latest Action Center feature, Content Optimization, guides you with exactly this.
Meet Content Optimization: Your GEO Health Check
Content Optimization is our new Action Center feature that scans your indexed content and highlights exactly what’s preventing AI engines from citing it.
The feature analyzes your existing website content against proven GEO best practices.
Instead of wondering why ChatGPT isn’t referencing your product pages or why Perplexity skips over your how-to guides, you’ll see specific, actionable issues like:
- “Comparison Table is missing”
- “Schema Markup needs optimization”
- “Key Points needs optimization”
Each issue comes with a priority level and a path to fix it.
With Content Optimization, you can:
Optimize Existing Content for Maximum AI Visibility
Improving AI visibility doesn’t always require creating content from scratch. Often, refining your existing content can have as much of an impact on how you show up in AI.
The Content Optimization feature helps you find such opportunities by identifying pages that have the potential to get cited by AI and then gives you suggestions on how to improve them. You can make what you already have work harder for AI visibility.
No new content required.
Identify the Exact Issues Preventing AI Citations
For AI engines, the difference between citing and ignoring your content can come down to something as small as a missing comparison table or incomplete authority signals.
Content Optimization identifies the exact issue holding each page back, from technical problems to content structure issues and authority gaps.
For example:
- Title-Content Mismatches: Your title promises “10 Best Marketing Tools” but only reviews 7. When AI engines see one thing in the title but something else in the content, your page appears as less reliable, which reduces its chances of getting cited.
- Outdated Freshness Indicators: Your “2024 Guide” hasn’t been updated since January. LLMs actively favor recent content over older sources. When they detect older content, they assume the information is outdated and move on to fresher alternatives.
- Missing Comparison Tables: Your product comparison blogs or review blogs are missing comparison tables. This reduces citability because LLMs prefer sources they can directly extract from and can help them create structured answers to users. Tables let models pull data to create their own comparison responses and enable quick fact references, making your content far more likely to be cited than prose-only alternatives.
Each issue includes a detailed explanation of why it matters and exactly how it’s affecting your AI visibility. No more guessing what went wrong.
Prioritize Pages by Optimization Urgency
When you have dozens of optimization opportunities across multiple pages, it’s hard to know where to start. Which fixes will move the needle? Which issues can wait?
Content Optimization answers that by color-coding every issue by severity. Issues are marked based on their impact:
- 🔺 Critical issues (red): Schema markup, title mismatches
- 🟡 Important optimizations (orange): Key points, FAQs, comparison tables
- 🔵 Enhancements (blue): Author credentials, brand mentions

This means you can focus on high-impact fixes first and not waste time on changes that deliver little results. Plus, you’ll see how your content stacks up against competitors who are getting cited, so you know precisely what optimization standards you need to meet or exceed.
Stop Guessing, Start Optimizing
The gap between published and cited is smaller than you think. Often, it’s just a missing table, an outdated date, or vague key points.
Content Optimization finds those gaps for you, so you can turn existing content into AI-cited content without starting from scratch.
Content Optimization is now live for all users in the Action Center.


